Running paid advertising on search engine tools and social media is essential for expanding your reach and targeting specific audiences interested in your online courses. It allows you to generate immediate traffic, increase brand visibility, and attract potential learners who may not have found your site organically. With precise targeting options, paid ads can drive conversions and deliver a strong return on investment.
Google Ads: Use Google Ads to target customers searching for courses like yours.
Social Media Ads: Create targeted ads on Facebook, Instagram and LinkedIn to reach specific demographics and interest groups.